Digital is lot more than Digital

It is a layman’s understanding if they feel web is all about Google and on the same lines it is a layman’s understanding if digital is taken to be facebook, twitter, websites etc.
Like any sort of advertising and marketing it is important for any digital guy to understand that digital also has a purpose and any work on it will certainly have an expiry date. These discussions will come in detail as I progress with this blog. Being a student I get a chance to look at different industry experts critically and also appreciatively and amalgamate with the knowledge that I gain from the institute like MICA.
Looking forward to contribute a bit from my side.

Cheers!
Zoy